OnePlus is the one smartphone manufacturing company that amazes every year with their flagship OnePlus lineup phones. After making a number of successful flagship smartphones the Chinese smartphone maker now wants to foray into TV business. This was announced by the company itself in a forum post today, and now we’re eagerly waiting to see the first OnePlus smart TV especially the “smart” part.
OnePlus said in its post that over the course of last few years company has gained significant expertise in creating great user experiences, and that is precisely the kind of foundation needed to build a TV. The company said:
“We want to bring the home environment to the next level of intelligent connectivity. To do this, we are building a new product of OnePlus’ premium flagship design, image quality, and audio experience to more seamlessly connect the home.
We call it: OnePlus TV.
We believe your TV has the potential to be so much more than where you watch your favorite shows.
Since 2013, we have focused on building the best smartphone possible. In the process, our team and community have learned a tremendous amount about software, hardware, design, product development, and delivering on the best possible user experience. These efforts — all of those long nights and weekends in the office contributed by this team and community have paved an excellent foundation on which to build the OnePlus TV experience.”
Now, if OnePlus wants to manufacture a smart TV, it has got two options. One is to build yet another Android TV product with Google Assistant built into it for facilitating communication with other smart home appliances. Another one is to develop its own tv OS and combine it with powerful hardware. Although it is highly unlikely that the company would build tv OS from scratch, only time will tell which way the company goes. But one thing is completely obvious – the OnePlus smart TV will have aggressive pricing, no matter when it’s launched.
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